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Taking a show off air is like suffering a miscarriage: producer of Pehredaar Piya Ki
Pehredaar Piya Ki goes off air effective immediately.
Sony TV today released an official statement confirming that it has pulled off ‘Pehredaar Piya Ki’. The show had been receiving a lot of flak for its bizzare plot; a love story between children. The story is about a 9 year old boy falling in love with an 18 year old girl. Social media had erupted with anger at this regressive concept. The statement issued by the channel reads, “Effective 28th August 2017, we are pulling off our programme, Pehredaar Piye Ki, from television. While we understand that the decision to end this serial will be disappointing to those whose creative energies are vested in it, namely, its crew and cast, we (as a channel) are convinced that we will be better served by focusing instead on developing viewer interest in our upcoming, new shows. We are grateful to all the artists, producers and fans of our shows and request you to graciously support the viewership of our newer ventures.”
Producer Shashi Sumeer Mittal gave an interview about his views on the abrupt end of the serial. He was quoted saying, “It's a very painful process to end the show abruptly. It surely feels bad. Taking a show off air is like suffering a miscarriage. We work hard for each of our creation, without thinking about the outcome. Whether the show works or not, we put in the same amount of hard work and passion. We didn't want to wait for the audience to reject our show.”
When asked why this decision was taken suddenly, he said, “It's not sudden. We have been discussing it internally with the channel ever since the change in time slot was decided. We were skeptical about it and not convinced. We wrote the story keeping the prime time audience in mind and change in the slot would have given us no output. Hence, we decided to end the show mutually. It was a difficult call, but we had to do it."
