Top international stories this week: Anthony Vaccarello enters YSl, Kate Moss graces Vogue and Burberry launches ‘Mr. Burberry’

This week, many saucy fashion stories were announced, and created virtual waves including the departure of YSL’s creative director, Heidi Slimane and appointing Anthony Vaccarello to lead the famous Parisian house. Let us discuss and ponder over the progressive stories that jolted over the fashion world, and will surely be socially discussed the entire week. 

Anthony Vaccarello helms his hot seat at Yves Saint Laurent whilst Heidi Slimane says goodbye 

L to R: Anthony Vaccarello with Donatella Versace, Anthony on the cover of D-section magazine (source: Instagram)

Italian-Belgian fashion designer, Anthony Vaccarello was appointed as Yves Saint Laurent’s new creative director today. Officially announced by the parent company, Kering, Anthony will take charge of the house immediately, and produce his first Spring/Summer 2017 collection in October this year. While on the other end, ex-creative director, Hedi Slimane said adieu to the Parisian house, which he helmed from 2012 till today. Previously at Versus Versace, Anthony created affluent, meticulous collections that represented the ‘rock chic; generation of today. Let us wait and watch tightly on how this young gentleman progresses with the famous fashion house.

Anthony Vaccarello’s famous model muses over the years 

Elegance meets its muse; Kate Moss for Vogue UK’s May 2016 issue

Source: vogue.co.uk

British model mogul, Kate Moss graces the cover of British Vogue’s May 2016 issue. As elegant as she already is, Moss represented stunning in a newer sense. Shot by famed photographer, Craig Mcdean, the cover celebrates the Rolling Stones retrospective, Exhibitionism, which opens at London’s Saatchi gallery tomorrow. Well, Moss you always slay it with your naturally stimulating looks.

British luxury brand, Burberry finally launches the much-awaited ‘Mr. Burberry’ perfume

Source: Burberry.com

Burberry just launched it’s much awaited men’s perfume, Mr.’ Burberry today. After a series of successful perfumes in the past such as the Burberry Brit, both for men and women, Burberry just introduced another sensually attractive perfume. Shot by acclaimed film director, Steve McQueen, the campaign stars British actor and musician Josh Whitehouse and British model and actress Amber Anderson.

Behind the scenes with Steve McQueen and Josh Whitehouse (source: Burberry.com)

The campaign is inspired by the city of London, its lively beauty and pristine elegance. Aimed at classic looking men, the launch also celebrates its contemporary read-to-wear men’s collection including the new Chelsea fit Heritage Trench Coat.

About the scent, Burberry says, “Sensual and elegant with a striking brightness, Mr. Burberry sets the tone with uplifting yet sophisticated grapefruit and complex cardamom. At the heart, an accord of birch leaf warms the core with balancing cedar wood. Layered with vetiver and guaiac wood, it graduates to a smokey scent with clean, earthy codes.”

Christopher Bailey, Burberry’s Chief Creative and Chief Executive Officer, has said, “Mr. Burberry is our most significant men’s fragrance to date. Inspired by the iconic Burberry trench coat and by London, a city of great contrasts and contradictions. It is traditional yet irreverent, elegant without being pristine. It perfectly encapsulates a mood and an attitude that today’s Burberry man will recognise as his own.”

The campaign is very sexually appealing and captures the scent of the perfume quite aesthetically. Not meant for all the audiences, the campaign is targeted at the niche male market, which are genderless in nature (not gender biased) but have a sexual spectrum in them. Watch the campaigns above and tell us your thoughts in the comments section below.