PICS: Shah Rukh Khan and Anushka Sharma dazzle at the launch of song Beech Beech Mein

Shah Rukh Khan, Anushka Sharma, Imtiaz Ali and team launched the latest song from their movie Jab Harry Met Sejal - Beech Beech Mein at a bar in Mumbai. The eclectic track was launched through a bar crawl commencing at Mumbai's favourite resto-bar, Tamasha. With its bedazzling lights and fortified bar menu, serial restaurateur Priyank Sukhija's, Tamasha has become B-town's favourite party spot. It was quite a grand affair as the stars spoke about their number and posed for the shutterbugs.

The creator of the film, Imtiaz Ali arrived sporting a casual look. In ripped blue jeans, a navy t-shirt and grey jacket, the director looked cool as ever whereas the stars of the night came dressed in black. Shalmali Kholgade, the voice of Sejal arrived in an off-shoulder black dress. The singer is to perform live at the launch tonight.

Shah Rukh Khan’s arrival was delayed due to the well-known Mumbai traffic and the star even tweeted saying - "Will be at Tamasha in 45min. Flt delay and a bit of traffic aapke aur mere Beech Beech Mein". Shah Rukh Khan managed to showcase the wit and humour that he is known for yet again!

Jab Harry Met Sejal, releasing on the 4th of August,  is the story of Sejal, Anushka Sharma and Harry, Shahrukh Khan and their European adventure. Sejal meets Harry on a European tour wherein Harry is a tour guide and sets out to help Sejal find her lost engagement ring. Amidst the havoc, Sejal manages to find freedom and Harry manages to reconnect with his roots. The movie is Anushka and Shah Rukh’s third project opposite one another and their first venture with the king of poetic story-telling, Imtiaz Ali. 

We cannot wait for the film to hit theatres to see the magic unravel on screen!

Director Imtiaz Ali poses with Tamasha owner Priyank Sukhija.